EIBTM (www.eibtm.com) – the leading global event for the meetings and events industry – is expecting to this year significantly exceed the 17,300 appointments that took place at EIBTM 2013 within one of the busiest areas of the exhibition, The Global Village. The Global Village is the platform for those looking to build MICE business globally and is increasingly popular for international brands to meet with those seeking to secure global business contracts as well as expand their reach regionally.
Graeme Barnett, EIBTM Senior Exhibition Director, Reed Travel Exhibitions, commented: “In 2013, the EIBTM Global Village welcomed over 780 companies: 53% of which were hotels, 42% destination management companies and the remainder comprising cruise lines and airline alliances amongst others. Of the 65,000 meetings facilitated by EIBTM 2013 overall, over 17,300 appointments were pre-scheduled between Exhibitors and Hosted Buyers in the Global Village.”
Brendan Dwyer, Regional Vice President Global Sales – UK/Ireland & France of Hyatt Hotels & Resorts, one of EIBTM’s most long-standing exhibitors commented: “Exhibiting in the EIBTM Global Village enables Hyatt Hotels & Resorts to highlight our international hotel product offerings to the event’s Hosted Buyers and is therefore of enormous value to us. Our exhibiting partners receive an excellent number of qualified leads during and after the show, so we do see a great return on investment in attending EIBTM and participating within the Global Village. The event is a ‘must show’ for us to remain a competitive player in the MICE industry and to showcase and promote our global portfolio.”
The EIBTM Global Village is a perfect business solution for hotel groups, destination management companies, cruise lines and airline alliances as well as car rental and train companies operating globally to promote their products and services to over 15,000 meeting and event professionals. Last year, 79% of Hosted Buyers were interested in building business with hotels, 70% with DMC’s and over 65% of those top buyers had annual budgets of between US$ 500,000 and US$ 10 million for meetings and events.
Companies who attended EIBTM 2013 and are returning this year to take part within the Global Village include: Accor Hotels, Kempinski Hotels, Marriott Hotels International, Starwood Hotels & Resorts Worldwide, Melia Hotels International, Hyatt Hotels & Resorts, Corinthia Hotels International, Dolce Hotels & Resorts, Hilton Worldwide, SkyTeam Global Airlines Alliance, Royal Caribbean International, Seabourn Cruise Line, Kuoni Travel, Wedgewood DMC Group, Abercrombie & Kent, Pacific World Global DMC and many more.
Graeme Barnett added: “We continue to see growing interest by established and new brands looking to take part in the EIBTM Global Village and are delighted to welcome Eurostars Hotels, Azimut Hotels and Artexis Group amongst these at EIBTM 2014.”
Patricia Silvio, Global Marketing Manager of Pacific World said, “EIBTM is an excellent platform to do business and it is a great opportunity to expose the companies’ brand. Last year, the quality of meetings was fantastic; we met Hosted Buyers from emerging markets (Brazil, Russia and Poland), with a good amount of business and we received great sales leads from key players including UK and France. Once again, it has been an outstanding show with a good return on investment, networking opportunities and last but not least an educational programme. We are very much looking forward to participate again this year.”
EIBTM provides exhibitors with an exclusive opportunity to conduct business face-to-face with global Hosted Buyers from the top 10 economies currently generating the world’s highest GDP, in addition to those ranked to feature in this list up to 2050. These include the U.S., Asia, Africa, South America, Brazil, Mexico and India.