ITCMA China 2016 Booked 14000 Appointments


IT&CM China‭ ‬2016‭ ‬came to a close with over‭ ‬14,000‭ ‬business appointments as well as more than‭ ‬70‭ ‬business,‭ ‬education and networking activities concluded.‭ ‬The event received‭ ‬overwhelming feedback from delegates who shared how they had benefited from the various aspects of this year‭’‬s show.‭

First-time exhibitor‭ ‬Penang‭ ‬State‭ ‬Tourism‭’‬s Penang State Minister YB Danny Law said,‭ ‬“Our debut here at IT&CM China has yielded us awareness among the buyer delegates.‭ ‬People know of Malaysia as a country,‭ ‬but not so much‭ ‬about Penang.‭ ‬We were able to introduce Penang‭’‬s heritage,‭ ‬culture and developments at the show,‭”

Daimaru Matsuzakaya Department Store,‭ ‬another new exhibitor at this year‭’‬s show also expressed satisfaction with the event.‭ “‬IT&CM China is a highly effective platform,‭ ‬from its pre-scheduled appointment system to its onsite organisation.‭ ‬The quality of media and buyer delegates further enriches the effectiveness of the show,‭”‬ said‭ ‬Emily Lee,‭ ‬Project Manager,‭ ‬Inbound Business,‭ ‬Merchandising Strategy Promotion Unit,‭ ‬Merchandising and Channel Development Division.‭

For returning exhibitor‭ ‬Japan National Tourism Organization‭ ‬that has been‭ ‬with IT&CM China for‭ ‬3‭ ‬years now,‭ ‬the excellent profile of the Chinese buyers which the show consistently delivers keeps them coming back.‭ ‬“IT&CM China delivers quality buyers from China,‭ ‬and that is the main reason why we return year after year.‭ ‬This platform gives us a great opportunity to meet with Chinese buyers,‭”‬ remarked Tatsunori Naoi,‭ ‬Assistant Manager.

The memorable Opening Ceremony and Dinner event on the first day of IT&CM China which starred a walk-about food fair dining concept by Shanghai Marriott Parkview was a highlight for‭ ‬Valentina Mognoni,‭ ‬Sales Executive of HNA Hospitality Group.‭ ‬“The Opening Ceremony‭ ‬successfully married the different culinary experiences‭ ‬of multiple‭ ‬destinations in one location,‭ ‬enabling an‭ ‬impressive international gourmet showcase of‭ ‬flavours,‭ ‬culture and traditions.‭ ‬This had been an excellent opportunity for exhibitors to promote and create greater awareness and exposure on this platform.‭ ‬On this momentous‭ ‬10th anniversary,‭ ‬we wish IT&CM China many more successful years ahead,‭”‬ said Mognoni.

First-time‭ ‬buyer‭ ‬S.‭ ‬Kumar,‭ ‬Senior Pricing Consulting from Dnata‭ ‬shared,‭ “‬My experience at this show has been really positive,‭ ‬having‭ ‬already met with a variety of suppliers,‭ ‬hotels and DMCs here.‭ ‬I hope to be able to deepen my relationships with them,‭ ‬and‭ ‬work towards a lasting partnership.‭”

Another new buyer‭ ‬He Huixia,‭ ‬Euro‭ & ‬American Director of Hunan Huatian International Travel Service Co.‭ ‬Ltd,‭ ‬concurred,‭ “‬I‭’‬m‭ ‬very‭ ‬impressed with the convenient pre-scheduled appointment system and online diary.‭ ‬The face-to-face business appointments allowed buyers and sellers‭ ‬to have an intimate session,‭ ‬with targeted and timely engagement and communication.‭”

Sichuan World Travel Service Co.‭ ‬Ltd‭’‬s General Manager Wu Yong Hui said of her fruitful experience at IT&CM China‭ ‬2016,‭ “‬We‭ ‬were looking for high-end travel and luxury travel suppliers and new ideas.‭ ‬At IT&CM China,‭ ‬I‭ ‬found suitable suppliers like Castle and Wine French DMC.‭ ‬I also interacted with many good buyers from all over the world,‭ ‬and mutually shared ideas‭ ‬as well as experiences on how to arrange high-end events and groups.‭”

The IT&CM China experience continues for‭ ‬25‭ ‬selected international and Chinese buyers as they embark on the event‭’‬s‭ ‬first-ever post-show tour to Kyushu,‭ ‬Japan,‭ ‬from‭ ‬9‭ ‬to‭ ‬13‭ ‬April.‭ ‬Sponsored and hosted by Fukuoka‭ ‬Convention‭ & ‬Visitors Bureau alongside Meetings Place Fukuoka,‭ ‬the fully-subscribed‭ ‬5‭ ‬Day‭ ‬4‭ ‬Night FAM Tour aimed at promoting Kyushu as Your Meeting Place.‭ ‬Itinerary highlights‭ ‬include‭ ‬the natural and heritage attractions,‭ ‬culinary delights,‭ ‬venue‭ ‬visits as well as meetings with participating CVBs across several Kyushu destinations.

He Hui,‭ ‬Office Director of Shaanxi Northwest General Aviation Association who is attending the post-show tour to Kyushu said,‭ “‬The post-show tour is timely as‭ ‬I have not been to Japan‭ ‬before.‭ ‬This trip will allow me‭ ‬to know more about Kyushu and Japan,‭ ‬experience its culture,‭ ‬facilities,‭ ‬cuisine and hospitality.‭”

For more information on IT&CM China,‭ ‬visit‭ ‬